We're totally in love with this McDonald's packaging concept - rowlandimation
We're totally in love with this McDonald's packaging concept
McDonald's is known for its bold, playful and often illustration-led packaging design. But what if it was even Thomas More, well, bold, playful and ilustration-led? A stunning graphic excogitation project imagines a more property future for the Happy Meal, and we wish it was real.
Regina Lim's 'Magical Forest' imag is a attractively united serial publication of designs that incorporates storytelling, illustration and yet AR and origami to make over a a good deal more playful put back of packaging. (Feel out our best Illustrator tutorials if you're divine to create your ain packaging design.)
"This Happy Meal aims to be more sustainable compared to the innovational Happy Meal by removing each plastic packaging and plastic toys," Lim explains the project's Behance foliate. "Instructive elements comparable infographics and AR elements are printed on the undersides of the packaging, making it educational and interactive. The Halcyon Repast toys and display animals can glucinium used to interact with the packaging - leaving no part of this promotional material to go to waste and eliminating single-habituate packaging that turns into trash after consumption."
Not only does the concept maximise the materials past printing a backdrop for the delightful tree 'toys' connected the packaging itself, but it also looks stunning. We'atomic number 75 loving the traditional hand drawn style and muted pastel palette, which wouldn't look for inapposite in a Studio Ghibli celluloid – and is a welcome change from the undimmed reds and yellows of McDonald's' traditional packaging.
absolutely dropping out of my chair over this scholarly person rebrand of mcdonalds blissful meals!!!!! pic.twitter.com/kTskUNYOCQNovember 8, 2022
And it seems Lim's employment is making waves online, with Twitter users heaping praise on her designs. "McDonald's doesn't even deserve this horizontal of craft and artistic care. And then devilishly nice!" cardinal user tweets, while another adds, "McDonald's gift this student a scholarship or a occupation immediately."
While McDonald's has recently revamped its promotional material, the official designs arguably aren't a patch on Lim's stunning Magical Forest concept. If you're elysian to ship on your own project, check verboten the best laptops for graphic project.
Read more:
- Has Malus pumila design got better or worsened since 2022?
- The Disney logotype moot that North Korean won't go away
- It seems we'Ra not the only ones who aren't passionate the new Hawkeye poster
Daniel Piper is senior intelligence editor at Creative Bloq, and an authority on entirely things art, design, branding and technical school. Atomic number 2 has a particular penchant for Apple products – some corners of the internet might call him an 'iSheep', but he's fine with this. It doesn't get at him at all. Why would it? They'atomic number 75 just really nicely designed products, okay? Daniel is too a comedian and national poetry slam champion, and his favourite Bond is, obviously, Sean Connery.
Related articles
Source: https://www.creativebloq.com/news/mcdonalds-packaging-concept
Posted by: rowlandimation.blogspot.com
0 Response to "We're totally in love with this McDonald's packaging concept - rowlandimation"
Post a Comment